About Us
Our
Purpose
At SMB Growth Hub, our mission is simple: to empower small and medium-sized businesses with the knowledge, strategies, and support they need to grow sustainably and confidently.
We understand that running an SMB comes with unique challenges — limited resources, evolving markets, and constant pressure to adapt. That’s why we’re here to provide practical, actionable guidance tailored specifically to your stage of growth. Whether you’re scaling up, entering new markets, or streamlining operations, our curated resources, expert insights, and community support are designed to help you make smarter decisions, faster.
SMB Growth Hub exists to be your trusted partner on the journey from surviving to thriving.
Our
History
We were born out of a simple realization: while small and medium-sized businesses drive innovation and fuel local economies, they often lack access to the guidance and support enjoyed by larger enterprises.
Founded by a team of entrepreneurs, business consultants, and growth strategists, we set out to close that gap. What began as a small initiative to share tools and advice with a handful of growing businesses has since evolved into a trusted platform serving SMBs across industries.
Over the years, we’ve worked alongside business owners navigating real-world challenges — from launching their first product to scaling operations nationally. These experiences have shaped our approach and strengthened our commitment to offering relevant, reliable, and results-driven resources.
Meet the Team
Ivy Pearce
Director
Ivy leads with a passion for helping small and medium-sized businesses unlock their full potential. With over a decade of experience in business development and strategic growth, Ivy brings a deep understanding of the challenges SMBs face and the solutions that drive real results. Her hands-on approach and commitment to practical guidance have made her a trusted voice among entrepreneurs and business leaders alike.
Rosa Matthews
Head of Content & Social
Rosa leads the creation of engaging, informative, and actionable content for growing businesses. With a sharp eye for trends and a deep understanding of SMB needs, Rosa crafts content strategies that resonate, inspire, and drive results. Her work ensures that every blog post, guide, and social media campaign not only informs—but empowers.
Camille Lucas
Head of Communications
Camille oversees the brand’s voice, messaging, and engagement strategy. With a background in marketing, public relations, and digital media, Camille is passionate about connecting with SMB audiences in meaningful, impactful ways. She specializes in translating complex ideas into clear, accessible content that empowers business owners to take action and grow with confidence.
Andy Porter
Research & Content Editor
Andy ensures every piece of content is accurate, insightful, and grounded in real-world data. With a background in market research and editorial strategy, Andy bridges the gap between information and execution—helping SMBs access content they can truly rely on. His meticulous approach brings clarity and credibility to everything we publish.